Car buffs recognize the Suzuki Jimny as a pint-sized 4x4 icon. But here’s the kicker: you could buy a version of it with Mazda badges for more than a decade—and hardly anyone cared. The Mazda AZ-Offroad, the rebadged mini SUV sold in Japan from 1998 to 2013 essentially is exactly the same tough little off-roader as the Jimny with just a different badge.
It never made it officially to the U.S. market, but this unknown collectible is now being discovered by import enthusiasts and car collectors who, by nature, enjoy oddities. And really, who wouldn’t want a rare badge that you can drive off-road?
What Is a Mazda AZ-Offroad, You May Ask?
Think of the Mazda AZ-Offroad as a twin to the Suzuki Jimny JB23—they shared nearly everything under the skin. The two vehicles were almost similar on a mechanical level, including body style, dimensions, and even performance. So, what made these vehicles different? Not much. Just a Mazda grille, badges, and sometimes some interior cosmetic changes.
The AZ-Offroad was part of Mazda's Autozam range, a sub-brand aimed specifically at kei cars - small Japanese vehicles that were eligible for tax breaks, and special parking. Whereas Suzuki primarily aimed at rural buyers and buyers that wanted off-road abilities, Mazda’s AZ-Offroad was quietly aimed at city individuals who wanted the tough looks in a compact vehicle and was on a bit of a budget.
Under the Hood and On the Trail
Being a kei car, the AZ-Offroad was powered by a small but feisty little 660cc turbocharged 3-cylinder engine, legally limited to around 63 horsepower. The AZ-Offroad came with selectable 4WD, a ladder frame chassis, and serious off-road ability.
Yes, even with a tiny engine, this thing could climb hills in the mud, and hop through the forest. This is why the Jimny (and therefore the AZ-Offroad) resonated with lot of overlander fans, who loved lightweight, portable, and go-anywhere vehicles.
Why U.S. Fans Are Starting to Care
Now that the AZ-Offroad is over 25 years old, it is eligible for legal import under the U.S. classic vehicle rules. And, just like many quirky JDM vehicles, we’re starting to see them show up here. In fact, a cursory search shows 1999 models available from JDM importers like JdmOffroad, for example one with 70,000 miles for $12,499 and another with 72,000 miles for $11,900. For fanatics that want a Jimny that is even more unique this could be a great time to get behind the wheel of one—before collectors catch on.
Mazda AZ-Offroad Specs Snapshot
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Conclusion
The most fascinating cars are often those quietly connected to automotive legends—vehicles that never got the spotlight but have stories worth telling. The Mazda AZ-Offroad might have flown under the radar for years, but as the Mazda AZ-Offroad makes an appearance and finally gets some love—especially with U.S. mania for importing them and rediscovering just how great a tiny Mazda-badged off-roader really can be!
It also highlights that even a badge swap can make a car into a conversation piece.
Source(Image / Thumbnail): carscoops