Yes King Guy Michael Willis Heard's Cause of Death & Net Worth Revealed

Fans around the world are mourning the sudden loss of Michael Willis Heard, known affectionately online as the “Yes King guy.” Willis, a beloved TikTok creator, inspired millions with his viral catchphrases, heartwarming positivity, and authentic lifestyle advice. In this in-depth news report, we reveal exclusive facts about Michael Willis Heard’s real story, his net worth, his iconic Yes King meme, and details surrounding his passing.​

Who is the Yes King Guy, Michael Willis Heard? TikTok’s Viral Positivity Star

Michael Willis Heard, from Elyria, Ohio, rose to fame with his energetic, motivational videos and the unforgettable phrase “Yes King!” His online brand, LoveandLightTV, attracted thousands thanks to uplifting messages like “Love Yourself” and advice for embracing confidence, self-love, and kindness. His signature voice and memes touched creators and fans on TikTok, Instagram, and X, resulting in a huge community dedicated to spreading joy and encouragement.​​

How Michael Willis Died: Cause of Death Explained

Michael Willis Heard’s death was confirmed by his daughter, Mykel Crumbie, in a public Facebook post on November 9, 2025. She expressed her grief and highlighted his impact on family and followers. As of now, the official cause of death has not been made public, and the family requests privacy, but comments on social meedia indicates that Yes King, Michel Willis Heard cause of death is asthama attack that triggered heart attack. Tributes have poured in across social media, celebrating his legacy of love, compassion, and acceptance. Many fans believe his uplifting message of “Yes King!” will live on as an anthem for self-love.​

Yes King Meme: Beyond Viral Trend

The “Yes King” audio clip transformed into one of TikTok’s most iconic memes in 2024 and 2025. Used for jokes, inspiration, and self-confidence, this catchphrase became a movement across social platforms. Kids, teens, and adults alike embraced Willis’s affirmations in their daily lives, making him a household name in online positivity.

RIP Yes King

Beyond his infamous catchphrases, he was a beacon of motivation and strength.

He will be missed.

Michael Willis Heard (1972-2025) https://t.co/yb2mMnH9MP pic.twitter.com/TvU0lxjWff

— evening (@eveningbtc) November 10, 2025

Michael Willis Heard Net Worth 2025

Michael Willis’s net worth in 2025 is reported between $35 million and $90 million. He earned this through social media content, viral meme licensing, business ventures, and stock investments—most notably holding nearly a million shares in $KRMN stock. Willis monetized his fame on platforms like TikTok, Instagram, OnlyFans, and YouTube, all while inspiring fans worldwide.

Michael Willis Heard’s Legacy: Why Fans Will Never Forget

Yes King, Michael Willis Heard will be remembered as a rare voice of optimism, kindness, and empowerment. His viral positive memes, daily affirmations, and open-minded advice created a supportive space for people struggling with negativity or low self-esteem. His daughter encourages everyone to “keep spreading love and light,” just as Michael did in every video.

Image/Thubnail Credit: Bollywood Shadis