Amazon just announced that they're extending Prime Day to a complete 96 hour sale, starting July 8 (12:01 a.m. PDT) all the way to July 11 (11:59 p.m. PDT). It's the longest sale they've ever offered. And YES, shoppers are pumped, anxious and ready in the US. They know it may feel like Black Friday but with more pressure, more competition…… and perhaps more wins.
A cool new feature is "Today's Big Deals", available daily at midnight PDT. They will release surprise flash deals, they could be far too good to tame. So you'd better hover your finger, and stay alert for quick tips.
Early Prime Day Deals You Can Grab Now
Believe it or not, there are already some deals live, before the official start. If you are located in the US, notable deals you may want to nab early:
- Fire TV Stick 4K down to $25 (usually $50) - great if you are updating your home screen.
- Apple AirPods Pro (2nd Gen) down to $199 (usually $249) - awesome for road tripping or noise cancelling.
- Sony WH-1000XM4 noise-cancelling headphones are listed around $185.
- Kindle Scribe is just under $260 - a steal for you if you are into digital note-taking.
These items are popular, so they may sell out quick - or may be deleted shortly after the official sale starts, so if you are looking to snag something, now could be intelligent.
Smart Shopping Moves to Maximize Savings
This is where it gets very real! Prime Day can be a little intimidating; but here is what actual experienced shoppers tell me:
1. Use price trackers such as CamelCamelCamel or Keepa to see what something sells for (real deal value). Otherwise, you risk buying something that isn't even on sale.
“PSA: Use Amazon price trackers so you don't get taken advantage of by markups this Amazon Prime Day!” — user on r/Frugal
PSA: Use Amazon price trackers to make sure you aren't getting fooled by markups this Amazon Prime Day sale!
byu/Aettyr inFrugal
2. Stack coupons and Subscribe & Save options—this is an actual trick to get additional saving.
3. Go for app only or voice only deals. Amazon often gives discounts for mobile users or for Alexa users—this usually results in a hidden discount.
4. Sign up to waiting lists for PS5 or for GPUs—invite only offers can get you large tickets at large savings.
5. Look at Amazon Warehouse for opened box returns—they usually are about 20–30% cheaper, still fall under Prime protection.
6. Don't rush into the first deal you find—peruse and make it count.
A Daily Game Plan for July 8–11
Here's a simple breakdown of the schedule for the next four days:
July 8 (Tech and Amazon devices):
- Target Fire TV Stick, Echo Dots, tablets etc
- Load your wishlist and get ready for 1‑click, deals movevery quickly.
July 9-10 (Big-ticket & Today's Big Deals):
- TVs, kitchen appliances, fashion bundles, headphones—these drops at midnight.
- Clip coupons, monitor prices, search third-party stores for comparisons.
July 11 (Last-minute lightning deals):
- Keep an eye out for deep discounts on pet supplies, kids gifts, groceries with Subscribe & Save.
- Cash out any unused coupons and check app-only bundles.
Make sure to bookmark your most important categories in advance. Deals refresh every few minutes, you could get easily get lost.
Hidden Offers & Early Hacks You Must Know
Many deals won’t be outright transparent. Here are some intelligent bonuses:
- Voice only Echo deals—just utilize Alexa near midnight to reveal some undiscovered savings.
- Tech bundles, i.e. Fire TV Stick + remote + case—sometimes easier than individual items.
- Amazon Warehouse deals—open‑box versions of trending items—like vacuums, laptops, or speakers—all of which are listed with Prime security.
Also, don't forget to look for the Alexa+ service within the Amazon app; it may be worth your time to see if you will receive early notifications or exclusive offerings if you are a registered user.
A very smart shopper on r/BestOfPrimeDay sums it up nicely:
“Turn on Alexa+ … receive notifications when an item on your wish list goes on sale”.
Amazon Prime Day 2025: 15 Shopping Strategies & Hacks That Actually Work
byu/ana_axia inBestOfPrimeDay
Tech Deals Worth Watching
Here are top tech items to consider—grab them before they go:
-
Fire TV Stick 4K – plumbing the sweet spot of $25 this Prime Day.
-
Sony WH‑1000XM4 Headphones – noise cancelers with stellar audio, now under $200.
-
Fire Stick TV 4K Max – if you want extra speed and gaming features, a few bucks more is worth it.
Real Voices: Shoppers Speak Out
On Reddit, shoppers are both excited and skeptical:
“Prime Day has always been a scam… they jack up prices then drop them.”
Amazon Prime Day 2025: 15 Shopping Strategies & Hacks That Actually Work
byu/ana_axia inBestOfPrimeDay
It’s like preparing for a big test. Do the legwork and you might win.
Why This Year Feels Different
It’s bigger than before. Four days instead of two. More time, sure—but also more clutter, more competition, more pressure. That’s why insider tips matter now more than ever. If you go in smart, and fast, you can beat the stress and get deals that feel good—not like panic buys.
