2025 Mahindra Cars September Sales Cross 1 Lakh Units: Festive Boost

Mahindra & Mahindra has achieved a historic milestone by selling over 1 lakh vehicles in September 2025, its highest-ever monthly tally. The company reported total sales of 1,00,298 units, including exports and commercial vehicles, marking a 16% rise compared to the same month last year.

Festive Season Pushes Mahindra Sales in SUVs

The festive season gave Mahindra sales a massive lift, with SUVs leading the charge. Popular models like the Scorpio-N, Thar, Bolero, and XUV700 continued to dominate, while newer options like the XUV 3XO and electric SUVs such as the BE 6 and XEV 9e attracted buyers looking for modern tech and eco-friendly mobility. Overall, Mahindra’s SUV sales touched 56,233 units in September 2025, a strong 10% jump compared to last year.

Commercial Vehicles and Exports Add to Mahindra Sales Growth

It wasn’t just SUVs that drove Mahindra sales higher. Commercial vehicles also played a major role, clocking 26,728 units with an 18% year-on-year growth. Exports showed remarkable progress as well, rising 43% to 4,320 units. Together, these numbers highlight how Mahindra has built a strong balance across domestic and international markets.

Mahindra Sales Ranking Jumps to Third Place

With its September performance, Mahindra climbed to the third position in India’s auto market. The brand outperformed Hyundai and now sits just behind Maruti Suzuki and Tata Motors. SUVs like the Scorpio-N and XUV700 remain urban favorites, while rugged choices such as the Bolero keep rural buyers engaged. Electric offerings are slowly adding to Mahindra’s presence in the green mobility space.

Detailed Look at Mahindra Sales Numbers

Here’s a breakdown of estimated model-wise Mahindra sales in September 2025:

Mahindra Electric Vehicles Start Making an Impact

While volumes are still smaller compared to SUVs, Mahindra’s electric vehicles showed signs of steady adoption during the festive season. The BE 6 SUV contributed around 1,700 units, while the compact XEV 9e added close to 2,600. The XUV400 EV, although modest in numbers, continued to appeal to eco-conscious buyers.

Industry experts say rising awareness of EVs, along with expanding charging infrastructure, is helping Mahindra’s electric lineup find its footing. The company is expected to strengthen its EV portfolio in 2026 with new launches.

Segment-Wise Mahindra Sales – September 2025