2026 Audi Q7 and Q9 Bring Bigger Size, More Power, More Tech

Audi is excited to announce the long-anticipated refresh of its Q7 model and the launch of its all-new flagship SUV, the Q9. Both new models will ride on a brand-new platform designed for gas, hybrid, and plug-in hybrid systems, allowing Audi to adjust for varying markets. For buyers in the U.S., this is a significant move as it makes the Q9 larger and more luxurious to compare with the BMW X7 and the Mercedes GLS, but also provides a refresh of the current Q7 model for a new generation of buyers.

What’s Behind Audi’s New Q7 and Q9 Launch Plans

The existing Q7 has been available for almost ten years, and despite updates, it is overdue for a full model change. Also, American consumers are increasingly becoming enamored with bigger, more comfortable SUVs, and Audi understands it needs a bigger SUV to compete with legacy luxury brands in the model type. In addition to modernizing styling and including more tech in the new Q7, the Q9 will be the first time Audi can offer a true flagship in the full-size vehicle category.

This is not solely a refresh of the current Q7; this is a calculated shift. Audi seems to recognize that American families and luxury buyers will still want the choice of delivering strong gas engines or hybrid alternatives even with the rise of the EV marketplace.

Q7 and Q9 Will Offer Multiple Engine Choices

Both the Q9 and Q7 replacement will use Audi's Premium Platform Combustion (PPC). This platform is designed to accommodate both internal combustion engines, mild hybrids, and plug-in hybrids.  This flexibility is important in the U.S., where some states are cracking down on emissions while others are still loyal to gas engines.  The PPC shares new electronics with Audi's electric platforms, providing software that will be faster, better driver-assist features, and over-the-air updates.

For drivers, this translates into more choices, with minimal performance sacrifice. You can now have either a smooth gas engine or a hybrid designed for efficiency, thanks to the PPC platform.

New Audi Q7 Coming Soon What You Need to Know

The new Q7 takes the same three-row SUV shape but adopts a sharper look, a lighter body structure, and a more sophisticated interior. The cabin should be more spacious than the current Q7, comprising higher-quality materials and larger touchscreens when up against competitors like the BMW X5 and the Mercedes GLE. Audi is expected to offer a turbocharged four-cylinder, a 3.0-liter V6, and hybrid versions that will increase efficiency.

Early prototypes took on a sportier feel while exuding a more confident presence on the road. For U.S. families wanting comfort with sport performance, the new Q7 could be just the do-it-all car.

Audi Q9 to Rival BMW X7 and Mercedes GLS

The Q9 represents Audi's challenge to the BMW X7, Mercedes GLS, and Cadillac Escalade. It will be a large SUV with more presence than the Q7, offer a bigger third row, and be filled with upscale touches. Expect high-quality materials, a comprehensive set of driver assistance features, and the most up-to-date Audi infotainment system with fast connectivity.

The new powertrains will likely be some sort of powerful V6 hybrid, and perhaps a 4.0-liter V8 or high-output hybrid for those desiring massive power. This model will finally give Audi a true full-size luxury SUV option for buyers in the U.S.

Audi Q7 and Q9 Interior Upgrades

Both SUVs are anticipated to be equipped with Audi’s latest digital cockpit that features large touchscreens, augmented-reality navigation, and advanced driver assistance systems such as adaptive cruise control and lane-keeping assist. Wireless integration with Apple CarPlay and Android Auto, a high-end sound system, and customizable ambient lighting will likely be standard or offered as an option.

Families can expect flexible seating arrangements, numerous USB-C ports, and upgraded climate control to help keep all passengers comfortable on long drives. Audi is focused on combining the latest technology with the everyday functionality demanded by U.S. buyers.

2026 Audi Q7 and Q9 Expected Specifications

Specifications are based on industry reports and may change before launch.

Conclusion

Luxury SUVs represent one of the fastest-growing segments of the American market, and Audi is now finally bringing the firepower to take on its competitors. For families, the Q7 continues to be the right balance of size, comfort, and performance. For buyers who are interested in the most space and status, the Q9 promises the kind of flagship experience that Audi fans have been waiting for.

These SUVs also have hybrid and plug-in hybrids so they are well situated in states with rigorous emissions regulations, providing customers with choices that do not come at the cost of performance.

Source(Image / Thumbnail): carscoops