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Misty Jain

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  • Published: Nov 05 2025 05:54 PM
  • Last Updated: Nov 05 2025 07:05 PM

The upcoming Audi Q9 Horch has been spied testing, revealing bold design, luxury interiors, and V8 power ahead of its expected 2027 global debut.



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Audi Q9 Horch: Audi is preparing to make a big splash in the luxury SUV game with the new Audi Q9 Horch. This car is meant to rival ultra-luxury giants like the Mercedes-Maybach GLS and Bentley Bentayga. The Audi Q9 Horch carries a special name from Audi’s rich history and promises a mix of stunning looks, lavish comfort, and powerful performance. What makes this news extra exciting is that the new Audi Q9 Horch has been spotted several times testing on roads recently, giving us a sneak peek into its design and features before the official launch.

Audi Q9 Horch Exterior — Where Bold Styling Meets Timeless Class

The Audi Q9 Horch exterior stands out even in its camouflaged testing form. The key thing that catches the eye is its massive grille featuring tall vertical slats—a throwback to classic Horch cars from the 1940s. Expect a bold, stately shape that signals luxury and power from every angle.

  • Grille with vertical slats, a nod to Audi’s heritage brand Horch

  • Two-tone paint options to add extra flair

  • Extra chrome details and unique Horch badges on the rear pillars

  • Large wheels with the special “H crown” design

This giant SUV will definitely turn heads whether parked or rolling down the street.

Audi Q9 Horch

Audi Q9 Horch Interior – A New Benchmark in Luxury SUVs

While spy photos haven’t fully revealed the Audi Q9 Horch interior yet, it’s rumored to be an ultra-luxury sanctuary. Imagine wrap-around seats with full heating, ventilation, and massage options for second- and third-row passengers.

  • Two individual rear captain’s chairs separated by a center console

  • Rear entertainment systems and diamond-stitched leather upholstery

  • Deep-pile carpets and wood accents for a cozy yet luxurious cabin feel

  • Front digital displays: 11.9-inch driver screen, 14.5-inch infotainment center, 10.9-inch passenger display

The interior promises to make every ride a pampered experience for all passengers.

Audi Q9 Horch

Audi Q9 Horch Engine and Performance — Luxury with Muscle

Performance-wise, the Audi Q9 Horch engine is expected to feature a mild-hybrid twin-turbocharged V8, giving the car smooth power with good fuel efficiency for its size.

  • Twin-turbo 4.0-liter V8 engine likely standard on Horch trim

  • Possible turbocharged V6 option for lower trims

  • Plug-in hybrid expected mainly for European markets

  • No full electric Q9 Horch at launch, but electrification is part of its tech mix

This SUV is designed to deliver both strength and refinement on the road.

Audi Q9 Horch

Audi Q9 Horch Features That Redefine Luxury and Comfort

The Audi Q9 Horch features are set to be extensive and tailored. Besides comfort extras, buyers can expect many customization choices.

  • “Audi Exclusive” program for special paints and interiors

  • Advanced air filtration and noise insulation for a serene ride

  • Cutting-edge safety and driver assistance systems

  • High-quality materials sourced from premium suppliers

The Audi Q9 Horch will be a blend of craftsmanship and modern luxury tech.

Audi Q9 Horch

Audi Q9 Horch Loaded with Cutting-Edge Technology

Audi is known for its technology, and the Audi Q9 Horch technology will be state-of-the-art. From multi-screen setups to advanced connectivity:

  • Three large digital displays to control navigation, media, and vehicle settings

  • Latest software with customizable widgets and voice control

  • Rear-seat entertainment with touchscreen controls

  • Wireless charging, Wi-Fi hotspot, and premium sound systems expected

This SUV will bring all the tech comforts that today’s luxury buyers expect.

Audi Q9 Horch

When Will We See It?

The Audi Q9 Horch is expected to debut sometime in 2027 in Europe, with a possible US launch a year later. Spy info suggests Audi is finalizing production models soon, so we can expect more official information to surface in the coming months.

In short, these spy sightings give us a thrilling glimpse of Audi’s next step in ultra-luxury SUVs—melding heritage design with modern technology and luxurious comfort. Car lovers in the US and around the world have a lot to look forward to with the Audi Q9 Horch.

Audi Q9 Horch

2026 Audi Q9 Horch Specifications

Specification

Details

Engine Options

Twin-turbo 4.0L V8, turbocharged V6 (optional)

Powertrain Type

Mild-Hybrid, plug-in hybrid (Europe only)

Seating Capacity

6-7 passengers, with rear captain’s chairs

Infotainment Displays

11.9", 14.5", 10.9" screens

Unique Exterior Features

Vertical grille slats, two-tone paint, chrome accents

Audi Q9 Horch Launch

Europe in 2027, US expected 2028 or later

Conclusion

The Audi Q9 Horch is not just another SUV—it’s a bold step into ultra-luxury with a deep heritage touch. It blends past with future, combining classic design cues with cutting-edge technology and powerful engines. While it’s still a bit under wraps, Audi’s new flagship SUV promises a unique experience for those wanting elegance, comfort, and performance wrapped into one. For US buyers, the Q9 Horch could be a real game-changer. We’re excited to see how well it takes on the Mercedes-Maybach GLS and others when it arrives in a few years.

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Source(Image / Thumbnail): carscoops

FAQ

The Audi Q9 Horch is a new ultra-luxury SUV from Audi, designed to compete with cars like the Mercedes-Maybach GLS and Bentley Bentayga.

The Audi Q9 Horch is expected to debut in Europe in 2027, with a possible US launch around 2028.

Key exterior features include a large grille with vertical slats, two-tone paint options, extra chrome, and unique Horch badges.

The interior focuses on luxury and comfort with two individual rear captain’s chairs, premium leather, advanced infotainment screens, and wood accents.

The Audi Q9 Horch will likely have a powerful twin-turbo 4.0L V8 mild-hybrid engine and possibly a turbocharged V6 for other trims.

It features three large digital screens, rear-seat entertainment, wireless charging, Wi-Fi hotspot, and advanced driver assistance systems.

Spy shots show a near-production prototype with its signature grille, exterior tweaks, and hint at luxury interior features just before launch.

It aims to match or surpass rivals like the Mercedes-Maybach GLS with a mix of heritage design, powerful engines, and advanced luxury tech.

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