At Monterey Car Week 2025, Lucid Motors is breaking new ground. The California-based luxury electric sedan and SUV manufacturer is about to leave the smooth highway behind and venture into torrential terrain with a rugged new SUV concept called Gravity. Set for an August 17 announcement at the Pebble Beach Concours d'Elegance, the Gravity concept is already a hot topic among automotive enthusiasts thanks to its teaser videos. The vehicle’s tough off-road styling, impressive performance, and camping-friendly features suggest Lucid is aiming to appeal to a new group of electric vehicle customers.
A Fresh Look for Lucid’s Flagship SUV
This isn’t really a typical Lucid Gravity. Sure, it is based on the Gravity Grand Touring’s architecture and retains the same basic performance, but this idea shows it off as a more capable utility vehicle, outfitted for off-roading as opposed to just showing up to dinner at a place with a valet with no lights on the wheels. Every aspect of this concept, from the heavy body cladding to the gloss-black wheels and a strong roof rack with integrated LED lights, makes it look trail worthy. The teaser images are even set in a dusty outdoor location and appear rugged, implying that Lucid wants you to see it can design an EV that isn’t afraid of a little dirt.
The significance: Lots of luxury SUVs don’t care about functionality other than staying inside city limits. By enhancing the Gravity with rugged inspirations, Lucid is embracing a trend - where you don’t have to leave the comfort of a high-end vehicle to go beyond paved roads.
Serious Power with Everyday Usability
The power of all that torque comes from the company’s dual-motor all-wheel-drive setup that takes its cues from the Gravity Grand Touring, and literally hundreds of hours of testing. Producing a staggering 828 horsepower translates into a 0–60 mph of around 3.4 seconds, which is sports-car territory for such a large vehicle. But also impressive is the EPA estimated driving range of as much as 450 miles on a single charge.
Key take away: It’s not just about the speed, that range makes it usable for long road trip adventures that could take you to remote places, well off the charging network. Lucid clearly wants to combine short bursts of exhilarating performance with everyday adventure availability.
Where and When You Can See It
If you are attending Monterey Car Week, Lucid has a great location on the prestigious Concept Lawn in Pebble Beach on August 17. Not only do you get to come up and see the display, but if you are attending Monterey Car Week from August 14-17, you can also demo drive the standard Gravity and the Lucid Air in the Lucid booth.
The Lucid display will also be experiential. It is expected to involve a California feel, so expect signature scents, chilled drinks, and imagery reflecting the coastlines and redwood forests that represent California. It will not be just looking at the car, but experiencing the lifestyle.
An Idea That Could Change Everything
Lucid hasn't specifically said this rugged Gravity will be produced, but displaying it at Pebble Beach is a good hint; they want to show that the electric vehicle space can be luxe, spirited, and adventure-ready all at the same time.
If it is produced, it would provide entry for buyers that typically look to Rivian, Land Rover, etc. for a baseline of refinement and off-road capability. This also shows Lucid's willingness to expand the beyond the premium commuter space and pursue ambitious efforts in new spaces.
Lucid Gravity Off-Road Concept – Key Specs
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Conclusion
Lucid’s rugged all-electric Gravity concept is not simply just a Monterey Car Week concept; it is a declaration. By combining both the luxury and performance that is synonymous with the brand, with a more adventurous approach to design with an off-road-ready aesthetic, Lucid is displaying that electric SUVs can be more than silent speed and comfort. Regardless if this vehicle becomes reality or not, it signifies the brand's aspirations to be innovative on both design and capability. For EV fans especially in the U.S., it is a vision of a future where instead of just directly traveling from A to B, traveling by a scenic route might be appropriate!
Source(Image / Thumbnail): carscoops
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