Maruti Suzuki has officially launched its brand-new mid-size SUV, Victoris, in India. Starting at an introductory price of ₹10.50 lakh (ex-showroom), the Victoris is positioned as a practical yet premium choice for Indian buyers. Deliveries will begin from September 22, 2025, right in time for the festive season — a period when most families in India look forward to upgrading their cars.
Placed between the Brezza and the Grand Vitara in Maruti’s lineup, the Victoris will directly challenge popular models like the Hyundai Creta, Kia Seltos, MG Astor, and Toyota Urban Cruiser Hyryder. With its modern design, multiple fuel options, and premium safety features, the Victoris is being promoted as the company’s new “value-packed flagship” for Arena showrooms.
Modern Design with Everyday Practicality
At first glance, the Victoris looks fresh and modern, with sharp LED headlamps, a wide grille, and sporty alloy wheels. The design aims to strike a balance between urban style and rugged SUV appeal, making it equally suitable for city drives and highway runs.
Inside, the cabin has been given a more premium feel compared to Maruti’s older models. Features include a 10.25-inch touchscreen infotainment system, a digital driver’s display, wireless smartphone connectivity, and soft-touch dashboard materials. Higher trims even get ventilated seats, a panoramic sunroof, and a premium sound system, ensuring comfort for both the driver and passengers.
Powertrain Choices to Suit Every Buyer
Maruti has introduced the Victoris with multiple engine and fuel options, making it one of the most flexible SUVs in its class. Customers can pick between:
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1.5L Petrol Engine (with manual and automatic)
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Mild Hybrid Petrol (with improved efficiency)
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Strong Hybrid Petrol (with eCVT automatic)
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CNG Variant (for maximum fuel savings)
There’s also AllGrip Select AWD technology in certain trims, with drive modes like Snow, Sport, and Lock, catering to those who often drive on rough terrain. Fuel efficiency is another highlight, with the strong hybrid expected to deliver over 27 kmpl, making it one of the most economical SUVs in this segment.
Safety Features That Inspire Confidence
Safety has been given top priority in the Victoris. The SUV has achieved a 5-star crash test rating in both Global NCAP and Bharat NCAP, making it one of the safest Maruti cars ever.
Key safety features include:
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Level 2 ADAS (advanced driver assistance)
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Six airbags across higher trims
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ABS with EBD
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360-degree camera system
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Tyre Pressure Monitoring System (TPMS)
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ISOFIX child seat mounts
With such features, Victoris offers peace of mind for families looking for a dependable long-term vehicle.
Pricing, Variants, and Festive Season Offers
The Victoris is offered in six main variants: LXi, VXi, ZXi, ZXi(O), ZXi+, and ZXi+(O). Prices start at ₹10.50 lakh for the base petrol variant and go up to ₹19.99 lakh for the fully loaded strong-hybrid model.
To celebrate its launch during the festive season, Maruti Suzuki is offering:
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Special exchange bonuses of up to ₹30,000
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Loyalty discounts for existing Maruti customers
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Attractive finance options with low EMIs starting from ₹9,999 per month
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Free extended warranty (up to 5 years) on select trims
These offers will be valid for bookings made before Diwali 2025, making it a tempting choice for new buyers.
How Victoris Stacks Up Against Rivals
Compared to rivals like the Hyundai Creta or Kia Seltos, Victoris comes at a slightly lower starting price while still offering premium features. The addition of a CNG option, something most rivals don’t offer, could attract budget-conscious buyers.
Its biggest advantage, however, is Maruti’s vast service network across India. For many families, the assurance of easy servicing and affordable spare parts makes Victoris a more practical choice than some of its competitors.
Maruti Suzuki Victoris: Specifications
Feature | Details |
Price (ex-showroom) | ₹10.50 lakh – ₹19.99 lakh |
Variants | LXi, VXi, ZXi, ZXi(O), ZXi+, ZXi+(O) |
Engine Options | 1.5L Petrol, Mild Hybrid, Strong Hybrid, Petrol + CNG |
Transmission | 5-speed manual, 6-speed automatic, eCVT |
Safety | 5-star NCAP, Level-2 ADAS, 6 airbags, 360° camera |
Key Features | Panoramic sunroof, 10.25-inch display, ventilated seats, wireless Android Auto/Apple CarPlay |
Fuel Efficiency | Up to 27 kmpl (strong hybrid, claimed) |
Rivals | Hyundai Creta, Kia Seltos, MG Astor, Toyota Hyryder, Honda Elevate |
Tech. Style. Safety. Performance. All packed at a price that stuns. Now, it's truly #GotItAll.
— Maruti Suzuki Arena (@MSArenaOfficial) September 16, 2025
#Victoris #VictorisSUV #MarutiSuzukiVictoris #MarutiSuzukiArena pic.twitter.com/3EnXc6g2c8
Conclusion
The Maruti Suzuki Victoris arrives at just the right time — before the festive season rush. It blends style, safety, and multiple powertrain choices while staying within a reasonable price range. With attractive launch offers, a trusted brand image, and features that match or even exceed some rivals, the Victoris could become one of the most sought-after SUVs this year.