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Azeem Khan

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  • Published: Nov 07 2025 05:42 PM
  • Last Updated: Nov 07 2025 06:13 PM

Starbucks apologizes as Bearista Bear Cups sell out fast, causing fan frustration and viral backlash. Limited stock sparks online outrage.



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Starbucks recently faced widespread frustration and backlash after their limited-edition Bearista Bear Cups for 2025 sold out within hours. The 20-ounce bear-shaped cold cups quickly became a viral sensation due to their unique design—a glass bear wearing a green Starbucks beanie—and collectible appeal. Priced at $29.95, these cups were eagerly awaited by fans but were available in extremely limited quantities.

Starbucks Bearista Bear Cups Shortage Sparks Customer Backlash

Many customers voiced their disappointment online, sharing stories of visiting multiple Starbucks stores only to find just one or two Bearista cups in stock—or none at all.

Starbucks Bearista Bear Cups Shortage

User @mhannon122 commented on Starbucks' Instagram reel, "Why do we hype these up then give stores only 1 or 2 to sell? Our store literally received 1 bear cup." The limited supply caused some frustration, with reports of customers waiting early only to miss out, fueling a resale market where the cups sold for many times their retail price.

Starbucks Issues Public Apology

In response, Starbucks issued a formal apology, acknowledging that demand exceeded their highest expectations. They stated, "Although we dispatched more Bearista cups to stores than nearly any other merchandise this holiday season, the Bearista cup sold out quickly. We regret any disappointment this may have caused." Starbucks also promised more holiday merchandise will be released, encouraging fans to stay tuned.

Safety and Fairness Concerns

Beyond scarcity, some customers expressed concern over reports that store employees may have bought Bearista cups before the public, worsening the shortage. Starbucks clarified that employees are not supposed to purchase these items before customers, but the damage to customer trust remains a talking point in online communities.

Why is the Bearista Cup So Popular?

The Starbucks Bearista Bear Cups unique design and collectible quality have made it one of Starbucks’ most talked-about holiday items. Its clear bear shape with a green beanie lid, reusable straw, and limited availability drives desire among collectors and casual fans alike.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Starbucks (@starbucks)

Will Starbucks Restock the Bearista Cups?

Starbucks has not confirmed if or when the Bearista cups will be restocked. Fans hoping for another chance are advised to watch official Starbucks updates closely.

FAQ

The Bearista Cup retails for $29.95 in the United States.

Due to unexpectedly high demand and limited stock, many customers were unable to purchase the cup, prompting Starbucks to apologize for the shortage.

Starbucks states employees are not allowed to buy the cups before customers. However, some customers reported instances where this may have happened.

The cup was launched in select Starbucks stores across the US and Canada and quickly sold out.

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